Changing the Conversation from What to Why, and How Social Advocacy Will Help Partner Marketing

Having spent 18 years either running his own agency or an agency for others, Jason Sibley has strong expertise in both B2B and retail marketing. Rated on whatever official scale you choose as a social media influencer, Jason delivers consulting workshops for global brands on social and digital marketing engagement that get to the heart of practical delivery.

In this session you'll learn: 

• It's ok to use other people's content to get leads, as long as you do it with purpose. 
• Sales and Marketing are going to merge. Here's what you can do to prepare for it. 
• What content to put out that your audience will be interested in.