Shifting Tides: How Booz Allen Transformed a 100+ Year Old Company to Empower Employees

 

At Booz Allen, everything begins and ends with employees. They needed them to feel connected to a collective purpose and share the company story. This was easier said than done. The majority of their employees work within the Department of Defense or Intelligence Community—making them highly risk-averse, difficult to reach during business hours, and not social media savvy.

Learn how Booz Allen developed a comprehensive approach as a part of their overall employee engagement strategy to get employees smart on social media, educate them on how to safely and effectively talk about work online, and provide them a tool to make it easy for them to do so. 

In this session you’ll learn:

  • How Booz Allen shifted employee social media culture from ‘risk averse’ to ‘safe sharing’
  • The mix of training and educational resources Booz Allen used to meet the diverse needs of a large employee and leadership base
  • How to leverage employee advocacy tools to reach dispersed employees and make sharing easy and safe